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	<title>Видове диверсифицираност - Редакционна история</title>
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	<updated>2026-08-11T03:51:54Z</updated>
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		<id>https://wiki.basaga.org/index.php?title=%D0%92%D0%B8%D0%B4%D0%BE%D0%B2%D0%B5_%D0%B4%D0%B8%D0%B2%D0%B5%D1%80%D1%81%D0%B8%D1%84%D0%B8%D1%86%D0%B8%D1%80%D0%B0%D0%BD%D0%BE%D1%81%D1%82&amp;diff=12195&amp;oldid=prev</id>
		<title>Detelina Staneva: /* Единичен продукт */</title>
		<link rel="alternate" type="text/html" href="https://wiki.basaga.org/index.php?title=%D0%92%D0%B8%D0%B4%D0%BE%D0%B2%D0%B5_%D0%B4%D0%B8%D0%B2%D0%B5%D1%80%D1%81%D0%B8%D1%84%D0%B8%D1%86%D0%B8%D1%80%D0%B0%D0%BD%D0%BE%D1%81%D1%82&amp;diff=12195&amp;oldid=prev"/>
		<updated>2014-02-25T09:41:37Z</updated>

		<summary type="html">&lt;p&gt;&lt;span dir=&quot;auto&quot;&gt;&lt;span class=&quot;autocomment&quot;&gt;Единичен продукт&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;table class=&quot;diff diff-contentalign-left diff-editfont-monospace&quot; data-mw=&quot;interface&quot;&gt;
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				&lt;col class=&quot;diff-content&quot; /&gt;
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				&lt;td colspan=&quot;2&quot; style=&quot;background-color: #fff; color: #202122; text-align: center;&quot;&gt;← По-стара версия&lt;/td&gt;
				&lt;td colspan=&quot;2&quot; style=&quot;background-color: #fff; color: #202122; text-align: center;&quot;&gt;Версия от 09:41, 25 февруари 2014&lt;/td&gt;
				&lt;/tr&gt;&lt;tr&gt;&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot; id=&quot;mw-diff-left-l3&quot; &gt;Ред 3:&lt;/td&gt;
&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot;&gt;Ред 3:&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;==Единичен продукт==  &lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;==Единичен продукт==  &lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt;−&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;Това са фирми с коефициент на &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;[[&lt;/del&gt;специализация между&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;]] &lt;/del&gt;0,95 и 1. Растежът на тези фирми се изразява единствено в нарастване на мащаба на техните операции.&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;Това са фирми с коефициент на специализация между 0,95 и 1. Растежът на тези фирми се изразява единствено в нарастване на мащаба на техните операции.&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;==Доминантен продукт==  &lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;==Доминантен продукт==  &lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;/table&gt;</summary>
		<author><name>Detelina Staneva</name></author>
	</entry>
	<entry>
		<id>https://wiki.basaga.org/index.php?title=%D0%92%D0%B8%D0%B4%D0%BE%D0%B2%D0%B5_%D0%B4%D0%B8%D0%B2%D0%B5%D1%80%D1%81%D0%B8%D1%84%D0%B8%D1%86%D0%B8%D1%80%D0%B0%D0%BD%D0%BE%D1%81%D1%82&amp;diff=12194&amp;oldid=prev</id>
		<title>Detelina Staneva в 09:41, 25 февруари 2014</title>
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		<updated>2014-02-25T09:41:28Z</updated>

		<summary type="html">&lt;p&gt;&lt;/p&gt;
&lt;table class=&quot;diff diff-contentalign-left diff-editfont-monospace&quot; data-mw=&quot;interface&quot;&gt;
				&lt;col class=&quot;diff-marker&quot; /&gt;
				&lt;col class=&quot;diff-content&quot; /&gt;
				&lt;col class=&quot;diff-marker&quot; /&gt;
				&lt;col class=&quot;diff-content&quot; /&gt;
				&lt;tr class=&quot;diff-title&quot; lang=&quot;bg&quot;&gt;
				&lt;td colspan=&quot;2&quot; style=&quot;background-color: #fff; color: #202122; text-align: center;&quot;&gt;← По-стара версия&lt;/td&gt;
				&lt;td colspan=&quot;2&quot; style=&quot;background-color: #fff; color: #202122; text-align: center;&quot;&gt;Версия от 09:41, 25 февруари 2014&lt;/td&gt;
				&lt;/tr&gt;&lt;tr&gt;&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot; id=&quot;mw-diff-left-l1&quot; &gt;Ред 1:&lt;/td&gt;
&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot;&gt;Ред 1:&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt;−&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;==Видове &lt;/del&gt;диверсифицираност&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;==&lt;/del&gt;&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;В основата на повечето '''класификации на видовете &lt;/ins&gt;диверсифицираност&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;''' се използва [[коефициент на специализация]] въведен  от [[Леноард Ригли]]. Той изразява '''каква част от общия годишен доход на фирмата е свързан с най-крупната ѝ и относително обособена продуктово пазарна дейност.'''&lt;/ins&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td colspan=&quot;2&quot;&gt; &lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;Дефинира се по 4 категории.&lt;/ins&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt;−&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;В основата &lt;/del&gt;на &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;повечето класификации на видовете диверсифицираност се използва &lt;/del&gt;[[&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;коефициент на &lt;/del&gt;специализация]] &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;въведен  от [[Леноард Ригли]]&lt;/del&gt;.&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;Той &lt;/del&gt;изразява &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;каква част от общия годишен доход &lt;/del&gt;на &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;фирмата е свързан с най-крупната ѝ и относително обособена продуктово пазарна дейност&lt;/del&gt;.&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;Четирите категории по този признак са :&lt;/del&gt;&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;==Единичен продукт== &lt;/ins&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td colspan=&quot;2&quot;&gt; &lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;Това са фирми с коефициент &lt;/ins&gt;на [[специализация &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;между&lt;/ins&gt;]] &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;0,95 и 1&lt;/ins&gt;. &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;Растежът на тези фирми се &lt;/ins&gt;изразява &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;единствено в нарастване &lt;/ins&gt;на &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;мащаба на техните операции&lt;/ins&gt;.&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt;−&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;* Единичен &lt;/del&gt;продукт&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;. Това са фирми &lt;/del&gt;с коефициент на &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;[[&lt;/del&gt;специализация между&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;]] &lt;/del&gt;0&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;,&lt;/del&gt;95 &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;и 1&lt;/del&gt;. &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;Растежът на тези фирми &lt;/del&gt;се &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;изразява единствено &lt;/del&gt;в &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;нарастване на мащаба на техните операции&lt;/del&gt;.&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;==Доминантен &lt;/ins&gt;продукт&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;== &lt;/ins&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td colspan=&quot;2&quot;&gt; &lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;Фирми &lt;/ins&gt;с коефициент на специализация между 0&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;.70 и 0.&lt;/ins&gt;95.&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;Те &lt;/ins&gt;се &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;диверсифицират &lt;/ins&gt;в &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;определена степен и то ниска,но все още остават зависими от една продуктово пазарна дейност&lt;/ins&gt;.&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt;−&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;* Доминантен &lt;/del&gt;продукт&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;. &lt;/del&gt;Фирми с коефициент на специализация между 0.&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;70 &lt;/del&gt;и 0.&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;95.Те &lt;/del&gt;се &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;диверсифицират в определена степен &lt;/del&gt;и &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;то ниска&lt;/del&gt;,но &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;все още остават зависими &lt;/del&gt;от &lt;del class=&quot;diffchange diffchange-inline&quot;&gt;една продуктово пазарна дейност&lt;/del&gt;.&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;==Свързан &lt;/ins&gt;продукт&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;== &lt;/ins&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td colspan=&quot;2&quot;&gt; &lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;Фирми с коефициент на специализация между 0.&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;50 &lt;/ins&gt;и 0.&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;70,които &lt;/ins&gt;се &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;развиват чрез добавяне на нови дейности &lt;/ins&gt;и &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;продукти към вече съществуващите&lt;/ins&gt;, но &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;които са неразделно свързани с уменията и силните страни, вече притежавани &lt;/ins&gt;от &lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;компанията&lt;/ins&gt;.&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt;−&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;* Свързан &lt;/del&gt;продукт&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;. Фирми с коефициент на специализация между 0.50 и 0.70,които се развиват чрез добавяне на нови дейности и продукти към вече съществуващите, но които са неразделно свързани с уменията и силните страни, вече притежавани от компанията.&lt;/del&gt;&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;==Несвързан &lt;/ins&gt;продукт&lt;ins class=&quot;diffchange diffchange-inline&quot;&gt;==&lt;/ins&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt;−&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt; &lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt;+&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;Фирми с коефициент на специализация под 0.5 , диверсифициращи се в области,които по никакъв друг начин освен финансов не са свързани с досегашните силни страни на фирмата.&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt;−&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;del class=&quot;diffchange diffchange-inline&quot;&gt;* Несвързан продукт. &lt;/del&gt;Фирми с коефициент на специализация под 0.5 , диверсифициращи се в области,които по никакъв друг начин освен финансов не са свързани с досегашните силни страни на фирмата.&lt;/div&gt;&lt;/td&gt;&lt;td colspan=&quot;2&quot;&gt; &lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;==Вижте още==&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;==Вижте още==&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;/table&gt;</summary>
		<author><name>Detelina Staneva</name></author>
	</entry>
	<entry>
		<id>https://wiki.basaga.org/index.php?title=%D0%92%D0%B8%D0%B4%D0%BE%D0%B2%D0%B5_%D0%B4%D0%B8%D0%B2%D0%B5%D1%80%D1%81%D0%B8%D1%84%D0%B8%D1%86%D0%B8%D1%80%D0%B0%D0%BD%D0%BE%D1%81%D1%82&amp;diff=12187&amp;oldid=prev</id>
		<title>Detelina Staneva: /* Вижте още */</title>
		<link rel="alternate" type="text/html" href="https://wiki.basaga.org/index.php?title=%D0%92%D0%B8%D0%B4%D0%BE%D0%B2%D0%B5_%D0%B4%D0%B8%D0%B2%D0%B5%D1%80%D1%81%D0%B8%D1%84%D0%B8%D1%86%D0%B8%D1%80%D0%B0%D0%BD%D0%BE%D1%81%D1%82&amp;diff=12187&amp;oldid=prev"/>
		<updated>2014-02-25T09:36:36Z</updated>

		<summary type="html">&lt;p&gt;&lt;span dir=&quot;auto&quot;&gt;&lt;span class=&quot;autocomment&quot;&gt;Вижте още&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;table class=&quot;diff diff-contentalign-left diff-editfont-monospace&quot; data-mw=&quot;interface&quot;&gt;
				&lt;col class=&quot;diff-marker&quot; /&gt;
				&lt;col class=&quot;diff-content&quot; /&gt;
				&lt;col class=&quot;diff-marker&quot; /&gt;
				&lt;col class=&quot;diff-content&quot; /&gt;
				&lt;tr class=&quot;diff-title&quot; lang=&quot;bg&quot;&gt;
				&lt;td colspan=&quot;2&quot; style=&quot;background-color: #fff; color: #202122; text-align: center;&quot;&gt;← По-стара версия&lt;/td&gt;
				&lt;td colspan=&quot;2&quot; style=&quot;background-color: #fff; color: #202122; text-align: center;&quot;&gt;Версия от 09:36, 25 февруари 2014&lt;/td&gt;
				&lt;/tr&gt;&lt;tr&gt;&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot; id=&quot;mw-diff-left-l14&quot; &gt;Ред 14:&lt;/td&gt;
&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot;&gt;Ред 14:&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Диверсификация]]&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Диверсификация]]&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Видове диверсификация]]&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Видове диверсификация]]&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt;−&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;del style=&quot;font-weight: bold; text-decoration: none;&quot;&gt;*[[Видове диверсифицираност]]&lt;/del&gt;&lt;/div&gt;&lt;/td&gt;&lt;td colspan=&quot;2&quot;&gt; &lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Механизми на диверсификация]]&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Механизми на диверсификация]]&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Модел на Марковиц]]&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Модел на Марковиц]]&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot; id=&quot;mw-diff-left-l25&quot; &gt;Ред 25:&lt;/td&gt;
&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot;&gt;Ред 24:&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Проучване]]&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Проучване]]&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Обучение]]&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;*[[Обучение]]&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt;−&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;del style=&quot;font-weight: bold; text-decoration: none;&quot;&gt;&lt;/del&gt;&lt;/div&gt;&lt;/td&gt;&lt;td colspan=&quot;2&quot;&gt; &lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;==Източници==&lt;/div&gt;&lt;/td&gt;&lt;td class='diff-marker'&gt; &lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;==Източници==&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;/table&gt;</summary>
		<author><name>Detelina Staneva</name></author>
	</entry>
	<entry>
		<id>https://wiki.basaga.org/index.php?title=%D0%92%D0%B8%D0%B4%D0%BE%D0%B2%D0%B5_%D0%B4%D0%B8%D0%B2%D0%B5%D1%80%D1%81%D0%B8%D1%84%D0%B8%D1%86%D0%B8%D1%80%D0%B0%D0%BD%D0%BE%D1%81%D1%82&amp;diff=12185&amp;oldid=prev</id>
		<title>Detelina Staneva: Нова страница: ==Видове диверсифицираност==  В основата на повечето класификации на видовете диверсифицира...</title>
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		<updated>2014-02-25T09:36:23Z</updated>

		<summary type="html">&lt;p&gt;Нова страница: ==Видове диверсифицираност==  В основата на повечето класификации на видовете диверсифицира...&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Нова страница&lt;/b&gt;&lt;/p&gt;&lt;div&gt;==Видове диверсифицираност==&lt;br /&gt;
&lt;br /&gt;
В основата на повечето класификации на видовете диверсифицираност се използва [[коефициент на специализация]] въведен  от [[Леноард Ригли]].Той изразява каква част от общия годишен доход на фирмата е свързан с най-крупната ѝ и относително обособена продуктово пазарна дейност.Четирите категории по този признак са :&lt;br /&gt;
&lt;br /&gt;
* Единичен продукт. Това са фирми с коефициент на [[специализация между]] 0,95 и 1. Растежът на тези фирми се изразява единствено в нарастване на мащаба на техните операции.&lt;br /&gt;
&lt;br /&gt;
* Доминантен продукт. Фирми с коефициент на специализация между 0.70 и 0.95.Те се диверсифицират в определена степен и то ниска,но все още остават зависими от една продуктово пазарна дейност.&lt;br /&gt;
&lt;br /&gt;
* Свързан продукт. Фирми с коефициент на специализация между 0.50 и 0.70,които се развиват чрез добавяне на нови дейности и продукти към вече съществуващите, но които са неразделно свързани с уменията и силните страни, вече притежавани от компанията.&lt;br /&gt;
&lt;br /&gt;
* Несвързан продукт. Фирми с коефициент на специализация под 0.5 , диверсифициращи се в области,които по никакъв друг начин освен финансов не са свързани с досегашните силни страни на фирмата.&lt;br /&gt;
&lt;br /&gt;
==Вижте още==&lt;br /&gt;
*[[Диверсификация]]&lt;br /&gt;
*[[Видове диверсификация]]&lt;br /&gt;
*[[Видове диверсифицираност]]&lt;br /&gt;
*[[Механизми на диверсификация]]&lt;br /&gt;
*[[Модел на Марковиц]]&lt;br /&gt;
*[[Хари Марковиц]]&lt;br /&gt;
*[[Джеймс Тобин]]&lt;br /&gt;
*[[Организация]]&lt;br /&gt;
*[[Оптимизация]]&lt;br /&gt;
*[[Помощ]]&lt;br /&gt;
*[[Анализ]]&lt;br /&gt;
*[[Проучване]]&lt;br /&gt;
*[[Обучение]]&lt;br /&gt;
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&lt;br /&gt;
==Източници==&lt;br /&gt;
&lt;br /&gt;
*Стоянова, Ц., Лекционен курс &amp;quot;Стратегическо управление&amp;quot;, Университет за национално и световно стопанство, София, 2005 - 2012&lt;br /&gt;
*Harry M. Markowitz, Portfolio Selection: Efficient Diversification of Investments&lt;br /&gt;
*B. R. Wienke, Diving Above Sea Level (Diversification Series)&lt;br /&gt;
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==Външни препратки==&lt;br /&gt;
&lt;br /&gt;
*[http://www.marketing.bg/%D0%BC%D0%B0%D1%80%D0%BA%D0%B5%D1%82%D0%B8%D0%BD%D0%B3%D0%BE%D0%B2%D0%BE-%D0%BF%D1%80%D0%BE%D1%83%D1%87%D0%B2%D0%B0%D0%BD%D0%B5/ Маркетингово проучване]&lt;br /&gt;
*[http://businessplan8.com/ Бизнес план]&lt;br /&gt;
*[http://forextradings.org/fin_bul-bg-finansov_analiz.html Финансов анализ]&lt;br /&gt;
*[http://www.novavizia.com/261.html 8 лесни правила за управление на хора в малка фирма]&lt;br /&gt;
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[[category:Стратегическо управление]][[category:Управленски решения и риск]]&lt;/div&gt;</summary>
		<author><name>Detelina Staneva</name></author>
	</entry>
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